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Stories from Wellness

Meet Noah, the Digital Clinic Busting Stigma Surrounding Men’s Health

by Voices Wellness 24 Mar 2021
Photo: Noah

This Singapore start-up hopes to normalise the discussion and treatment of male health concerns such as erectile dysfunction, hair loss, and more. By SAMANTHA FRANCIS

Erectile dysfunction (ED), hair loss, and smoking addiction aren’t topics commonly discussed openly among men. But with the normalisation of mental health care and sexual well-being in recent decades, the importance of men’s health has been inevitably brought to the fore.

Riding on the wave of start-ups pioneering digital health services, such as Doctor Anywhere and Ease, Noah is a digital health clinic specialising in men’s health. Its tagline “Because Health Starts With He” cements the Singapore start-up’s focus on four core areas: sexual health, hair, wellness, and skin.

Some of the sensitive conditions include ED, which is a condition in which a man finds it difficult to get or maintain an erection long or firm enough for sex, as well as premature ejaculation (PE), which is when a man reaches orgasm and ejaculates earlier than desired before, on or after penetration. To help patients, Noah carries prescription medication that works to increase blood flow in and out of the penis, in order for them to attain longer and harder erections.

Photo: Noah

Another area of concern is male pattern baldness, which is permanent and unfortunately doesn’t have a cure. As such, treatment plans aim to slow down hair loss and regrow hair.

As the clinic deals with sensitive conditions such as ED and PE, discretion is key. Patients start by filling in a comprehensive online medical assessment so that Noah’s panel of doctors can understand their concerns—this also helps to eliminate any discomfort or embarrassment that can come with the initial in-person consultations. This is followed by a teleconsultation where the treatment plan will be discussed. After which, a prescription is given and medication is shipped over in discreet packaging within four hours, at no extra cost.

To ensure legitimacy, each step of the treatment journey is vetted and certified by a team of medical experts. Noah is backed by a panel of doctors certified by the Singapore Medical Council and who comes with over 20 years of experience in their relevant expertise.

Photo: Noah

In addition to medical services, Noah also runs a podcast series on Spotify, which explores topics like bedroom intimacy, relationship issues, sexual dysfunction, and more. Coupled with its social media platforms, which use tasteful yet playful innuendos to spark interest, the company hopes to ignite meaningful conversations on men’s health, especially the less discussed topics.

Meanwhile, its counterpart Zoey, is a digital health platform focused on birth control, emergency contraception, acne, hair loss, and smoking cessation for women.

More information here.






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