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TikTok Launches Initiative for Youths to Create Mental Wellness Content

by Voices Wellness 21 May 2021
Photo: Unsplash

The popular video-sharing social media platform has launched an eight-week training programme for youths to raise awareness and create content about mental health. By SAMANTHA FRANCIS.

Excessive use of social media may leave some of us feeling lonely, but for others, it’s a safe space for sharing and exploring the topics that matter the most to them. TikTok, a popular video-sharing social networking service, has launched a training programme to encourage young people in Singapore to share about mental wellness via content creation.

A part of the service’s Youth for Good initiative, the eight-week training programme will run from June 28 to August 22. Participants will be taught to create educational content and provide support to peers who are dealing with mental health issues. Organised in partnership with MCCY, MOE, and NYC, the programme aims to raise awareness on cyber wellness, so as to create a stronger peer support ecosystem on the social media platform.

Topics will include providing support and strength to youths experiencing bullying or the trauma of harassment. In support of Mental Health Awareness Week, local non-profit organisations including Care Singapore, Fei Yue Community Services, and Samaritans of Singapore, will come aboard to provide the training. Youths will learn to avoid the use of certain stigmatising words, how to notice and respond to early signs of mental health problems, tackling cyber bullying, as well as taking care of their own online well-being.

Participants can use their creativity—whether it’s dances, social media challenges, or song imitations, to get the message across. Applications are open to Singaporeans between the ages of 19 and 34 and will close at the end of the month.

Photo: Unsplash

Ms. Sun Xueling, Minister of State for Education, said: “I strongly believe in the power of our youths to be a force for good. Through sharing their lived experiences, they can inspire and support the recovery of those experiencing mental health struggles.”

“This is especially important in reaching out to fellow youths who may be ‘silent vulnerables’ and struggling on their own. Through TikTok’s Youth for Good initiative and through the spirit of peer support, we can spark a ground-up movement to normalise conversations around mental health and cyber wellness. This can have a huge impact in schools, workplaces, the community and online spaces, “she adds.

“We truly believe in the power of community on TikTok where youths can find comfort in shared experiences and break down the walls of stigma that may prevent them from opening up,” said Ms. Teresa Tan, head of public policy, Singapore and policy programmes, South East Asia at TikTok.

Applications can be made via the TikTok app and queries can be sent to



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